Arun Kailasam – Medium

Arun Kailasam

Supply Chain Digitalization will Cement Cracks in CPG Industry

The future success of CPG lies at the digitalization of supply chain network — a strategic move to delight the digital prosumers.

3 min readFeb 5, 2021

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Supply Chain Digitalization, Consumer Products, Supply Chain Software

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Arun Kailasam
in
ILLUMINATION

Two Artists, One Marketer and a Beautiful Memory

A memorable story of a marketer who had a serendipitous meeting with artists from two different worlds.

4 min readJul 19, 2020

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Two Artists, One Marketer and a Beautiful Memory

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Arun Kailasam

Cyber Attacks: The New Security Pandemic

There has been a rampant rise in breaches throughout the world. Nearly 445 million cyberattacks have been reported since the start of 2020.

3 min readJun 26, 2020

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Cyber Attacks: The New Security Pandemic

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Arun Kailasam
in
AR/VR Journey: Augmented & Virtual Reality Magazine

Enable B2B Sales with Augmented Reality

AR and VR experiences can help initiative fast and positive sales conversations. AR/VR is the new sales enablement tool.

4 min readJun 24, 2020

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Enable B2B Sales with Augmented Reality

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Arun Kailasam
in
AR/VR Journey: Augmented & Virtual Reality Magazine

Post- COVID Digital Adoption Boosts Data Center Growth

The post- COVID digital adoption is fuelling data center growth. The industry is laying the groundwork for massive expansions in 2020.

4 min readJun 18, 2020

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Post- COVID Digital Adoption Boosts Data Center Growth

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Arun Kailasam

Digital Marketers: The $5.9 billion online art business is waving at you. Say hello.

The article shares insights on how marketers and technologists could contribute to %64 billion global art and antique industry.

4 min readJun 13, 2020

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Digital Marketers: The $5.9 billion online art business is waving at you. Say hello.

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Arun Kailasam

Marketers can impart ‘Design Thinking’ to spur business growth

Marketing leaders should strive to instil ‘design thinking’ to build a strong creative business leadership that spurs steep business…

4 min readJun 8, 2020

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Marketers can impart ‘Design Thinking’ to spur business growth

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Arun Kailasam

Marketers’ Play in Gig Economy

For a freelance marketer, the gig zone is a happy zone that offers unlimited opportunities to explore one’s potential and grow.

3 min readJun 1, 2020

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Marketers’ Play in Gig Economy

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Arun Kailasam

What are Marketers left with to befriend Artificial Intelligence?

The rise of Alexa and the rapid proliferation of Artificial Intelligence piqued my curiosity to understand what AI would do to marketing.

4 min readMay 28, 2020

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What are Marketers left with to befriend Artificial Intelligence?

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Arun Kailasam

Is Storytelling limited to Marketing? Let’s analyze.

As I continue to discern the world around me, I often start to contemplate if storytelling is only limited to marketing?

4 min readMay 22, 2020

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Is Storytelling limited to Marketing? Let’s analyze.

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Arun Kailasam

Arun Kailasam

I am a B2B marketer, amateur artist and handicrafts collector. I write about marketing, business and art. Connect at linkedin.com/in/arunkailasam/

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